Entrepreneurship is the order of the day if African hiphop is going to become a self-sufficient industry force. This is because entrepreneurship emphasises on spotting a gap in the market and establishing a business that serves that need. Here is a company that sees this vision as far as African hip hop is concerned.

Soulfu Enterprise is an independently owned company set up to provide self-defence training and selling of pepper spray, otherwise commonly known as mace. 

This company being one that wishes to not remain stagnant but rather continuously grow through the recognition of business opportunities and seizing them as they arise, has now expanded into mail-order music retailing. 

Already signed up are Grahamstown’s most active independent artists/producers The Innovators. Together with The company, The Innovators will now have assistance in helping their music reach a wider audience. 

“Sometimes it’s a case of people wanting your music but there is no way to access it. Richard Branson started Virgin records this way, using mail-order as a way for people to buy the music that they want. If we have this kind of thing happening more across the continent, African Hiphop is sure to become stronger and stronger as an industry. We’re just happy to contribute towards this vision. The Innovators have the same passion, so we’re happy they are on board with us,” Yan Dong. 

For business opportunities: 

Email: Soulfu_enterprise@yahoo.com 

Soulfu Enterprise 
3 Meurent Drive, 
Grahamstown, 
6139. 

Order music from The Innovators now.

Email Soulfu Enterprise your order & bank deposit number with date (include your name on deposit slip). 
Your cd will be mailed to you. 
Include your address, preferably physical for direct delivery. 

Bank Account Standard Bank, Grahamstown, Branch Code 0917, 
Account Name: Soulfu Enterprise, 
Account number : 38 670 1180 

The Innovators Catalogue so far: 
The RU Project -Sold out 
Bon Appetite -Free EP (Out of Stock) 
Sick With The Flow Mixtape – R35 
The Big Ups From SL Mag Mixtape -R35 

Add R25 for postage outside Grahamstown

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