WorldSpace, Inc., (NASDAQ:WRSP), one of the world leaders in satellite-based digital radio services, today announced that it has officially launched Flava, the first 24- hour, commercial-free channel delivering the hottest globally focused hip hop and urban music, entertainment and top celebrity news on the planet. Available to WorldSpace subscribers at no additional cost, Flava is the first satellite-radio channel of its kind to celebrate hip hop’s universal appeal while bringing the latest in U.S. hits to international hip hop and urban music lovers around the world…

“Flava is a first of its kind,” said Billy Sabatini, vice president of global content, WorldSpace. “We are not just giving our subscribers premiere access to international hip hop-flavored music, we are combining it with the freshest and latest in U.S.-based music of the genre and offering it to the world.”

In addition to hip hop, Flava features other urban international musical genres such as Bhangra, Reggaetone, Dancehall and Kwaito music, and gives subscribers exclusive access to live call-in shows and special celebrity appearances from leading artists, including Kanye West, Juggy D, Rishie Rich, Panjabi MC, Missy Elliot, Mandoza, Dizzee Rascal, Don Omar, Bow Wow, Daddy Yankee, Daara J, Estelle, M.I.A. and Jay-Z.

“We are extremely excited about Flava and hope it will become a catalyst for an international hip hop movement, creating a sense of hip hop community across the globe,” said WorldSpace’s Shawna Odour, Flava’s programming director.

In addition to Flava, WorldSpace’s wide variety of musical channels provide subscribers with the best of jazz, rock, pop, classical, country, and other genres.

About WorldSpace, Inc.

WorldSpace (NASDAQ:WRSP) is the world’s only global media and entertainment company positioned to offer a satellite radio experience to consumers in more than 130 countries with five billion people, driving 300 million cars. WorldSpace delivers the latest tunes, trends and information from around the world and around the corner. WorldSpace subscribers benefit from a unique combination of local programming, original WorldSpace content and content from leading brands around the globe including the BBC, CNN, Virgin Radio UK, NDTV and RFI. WorldSpace’s satellites cover two-thirds of the globe with six beams. Each beam is capable of delivering up to 80 channels of high quality digital audio and multimedia programming directly to WorldSpace Satellite Radios anytime and virtually anywhere in its coverage areas. WorldSpace is a pioneer of satellite-based digital radio services (DARS) and was instrumental in the development of the technology infrastructure used today by XM Satellite Radio. For more information, visit http://www.worldspace.com/. 

Source: WorldSpace, Inc.

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